Mr. trivago Ad 2023: How trivago used HeyGen to simultaneously localize TV ads in 30 markets

For nearly two decades, trivago has helped travelers find the best hotel deals worldwide, operating in over 190 countries with 53 localized websites. Facing a challenge in localizing ads across 30 markets, trivago sought an efficient way to simplify this process. HeyGen enabled rapid, cost-effective ad localization without the need for a multilingual actor. HeyGen’s technology helped trivago cut post-production time in half and allowed them to localize ads in 15 regions within three months. The partnership has significantly reduced costs and enabled trivago to expand its TV ads to 30 regions. Read more: https://www.heygen.com/customer-stories/trivago