Corporate training is essential for employee development, compliance adherence, and fostering a productive workplace. With HeyGen, you can create engaging training videos covering compliance and safety, diversity and inclusion, leadership development, and software training using AI avatars, automated video creation, and professional voiceovers. Follow this guide to streamline your corporate training content.

Quick tips for corporate training videos

Effective training videos should be engaging, structured, and interactive, with modules lasting 2-5 minutes for optimal retention.

AI avatars provide consistent, professional delivery, while visuals, captions, and animations enhance comprehension.

A clear introduction, key lessons, and a strong CTA encourage active participation through quizzes, assessments, or real-world application.

Step 1: Define your corporate training goals

Before creating your training video, determine the learning objective:

1. Compliance & safety training: Educate employees on legal regulations, workplace safety, and ethical standards.
2. Diversity & inclusion training: Promote awareness, inclusivity, and fair workplace practices.
3. Leadership skills training: Develop communication, decision-making, and management skills.
4. Software training: Provide guidance on using company tools, platforms, and workflows.

For inspiration, check out the Customer Success Story with Cruz Creative Media to see how they leveraged HeyGen to achieve their business goals. You can apply similar strategies as you set your own training objectives.

Step 2: Write your script

Once you’ve defined your training goals, the next step is to draft a concise, engaging script that aligns with those objectives. Use clear, simple language and focus on highlighting the value and relevance of the training content to your employees. Your script should guide them towards completing key tasks or gaining new skills (e.g., completing a quiz, applying a new process, or following a workflow).

Leverage HeyGen’s AI scriptwriting tools to craft a tailored script for your corporate training videos. For additional insights, don’t miss the section on how to generate a script with AI.

Not sure where to start? Below is an example outline for a 60-second training video aimed at teaching employees how to use a company tool effectively.

Opening (0-10 seconds) – Introduction & why it matters

1. Visual: Company logo or branded intro with the tool’s interface in the background.
2. Voiceover/Text on-screen: “Welcome to our quick guide on how to use [Company Tool Name]! Mastering this tool will help streamline your workflow and improve productivity.”

Middle (10-45 seconds) – Key features & step-by-step instructions

1. Visual: Screen recordings showing essential features or steps of the tool (e.g., dashboard, navigation, key functions).
2. Voiceover/Text on-screen: “Here’s how to get started with [Feature 1]. First, log in and navigate to the dashboard. From here, you can…”
3. Step-by-step instructions for key functions.
4. Highlight important features (e.g., reporting, scheduling, communication tools).

Closing (45-60 seconds) – Clear CTA & encouragement

1. Visual: Product interface with a CTA button (e.g., "Start Now" or "Get Started").
2. Voiceover/Text on-screen: “And that's it! You’re now ready to use [Company Tool Name] to its full potential. For more in-depth guides, check out the resources below or reach out for support.”
3. Link to resources, help center, or contact support.
4. CTA: “Ready to dive in? Start using [Company Tool Name] today!”

End screen (Last 5 seconds)

1. Visual: Company logo, tool name, and CTA (e.g., "Try It Now" or "Learn More").

This structure ensures a clear, concise, and actionable training session.

Here are more best practices to keep in mind for different types of corporate training videos:

These videos use real-world examples, expert insights, and interactive elements to reinforce learning, guiding employees to complete assessments, participate in discussions, or apply new skills in their roles.

1. Compliance & safety training

1. Goal: Educate employees on workplace safety, legal regulations, and ethical guidelines.
2. Best format: 3-5 minutes.

Key elements:

1. Explanation of compliance policies and safety procedures.
2. Real-world examples of workplace incidents.
3. CTA: Require completion of an assessment or acknowledgment form.

2. Diversity & inclusion training

1. Goal: Foster an inclusive workplace by raising awareness and promoting fair practices.
2. Best format: 3-5 minutes.

Key elements:

1. Definition of diversity, equity, and inclusion (DEI).
2. Case studies on inclusive workplace practices.
3. CTA: Encourage discussion or interactive engagement.

3. Leadership skills training

1. Goal: Develop management and communication skills for current and future leaders.
2. Best format: 3-7 minutes.

Key elements:

1. Scenario-based learning for decision-making and leadership challenges.
2. Expert advice on coaching, communication, and team building.
3. CTA: Encourage employees to practice leadership skills in daily tasks.

4. Software training

1. Goal: Provide step-by-step guidance on company tools and software platforms.
2. Best format: 2-5 minutes per module.

Key elements:

1. Show employees exactly how to use company tools and software with a guided, step-by-step walkthrough. Leverage HeyGen’s screen recording tool to seamlessly capture the software’s interface and highlight key features.
2. Walkthrough of essential features and functions.
3. On-screen highlights and step-by-step demonstrations.
4. CTA: Prompt employees to complete hands-on exercises or tutorials.

Step 3: Choose or create your avatar

HeyGen offers a wide range of avatars for every occasion and options for creating custom avatars to bring your videos to life!

Choose a Public Avatar from HeyGen’s extensive library of avatars with 700+ voices compatible with 170+ languages and dialects. Each Public Avatar also comes with multiple Looks, which are varying outfits, poses, or backgrounds.

Want even more personalization? See our video avatar: create your digital twin guide to make your very own avatar using photos and videos from your smartphone. For the best output, see this best practices for creating AI avatars and voices.

Want something completely custom or out-of-the-box? Try generating an avatar from text where your imagination is the only limit. Whether hyper-realistic, in an animation style of your choice, or set fully in a fictional world, you can generate the perfect avatar for your needs in unlimited outfits and surroundings.

Step 4: Edit and enhance your training videos

Polish your video to perfection with HeyGen’s intuitive editing tools! HeyGen uses a text-based editor to ensure your scenes, text, and transitions align perfectly with your script.

Review your flow and ensure the avatar’s gestures, voice, and timing align with your script. See our scripting best practices guide for advice on how to ensure accurate pronunciation and pauses. Use our Brand Voice feature to ensure accurate pronunciation across multiple videos and languages!

Consider including real-world examples, expert insights, and interactive elements to reinforce learning, guiding employees to complete assessments, participate in discussions, or apply new skills in their roles.

Step 5: Distribute your training videos effectively

Once your training video is finalized, distribute it strategically:

Upload your videos to Learning Management Systems (LMS) to ensure easy access for employees.

Make the videos accessible through company intranet and HR portals for broader reach.

Include training materials in onboarding packages or share them via email with new hires.

Additionally, integrate the videos into virtual training sessions, such as live webinars or workshops, to enhance interactive learning.

Alternative: Using Interactive Avatars for training

In place of or addition to a training video, consider creating an Interactive Avatar if you have or can create a knowledge base with your training material. Below are some of the benefits of using an Interactive Avatar for training:

1. Scalability: save costs and scale consistent learning experiences by standardizing training across departments and locations without hiring multiple trainers
2. Adaptive learning: employees can learn at their own pace, receive instantaneous feedback
3. Change management: integrate processes and policy changes instantaneously by simply updating your knowledge base
4. Gamification potential: make training more dynamic by incorporating quizzes, challenges or interactive decision-making
5. Easy integration: embed Interactive Avatars into LMS platforms, intranet sites and corporate learning hubs
6. Data-driven insights: analyze employee progress and training effectiveness with AI-powered reporting

Interactive Avatars bring a human touch to your content by allowing viewers to ask questions and converse in real-time for the most engaging adaptive learning. They can allow organizations to scale consistent learning experiences,

Demo Interactive Avatars here and follow the steps in this Interactive Avatar guide to learn how to set up your own!

Bonus tips for corporate training success

1. A/B test different formats: Compare engagement levels for various styles and approaches.
2. Use AI automation: Scale training efforts with HeyGen’s automation features. Check out our Boost Your Business with HeyGen: An AI-Powered Process for Content Creation webinar to learn how to streamline your content creation and maximize efficiency using AI.
3. Encourage interactive learning: Integrate quizzes and knowledge checks.
4. Optimize for mobile viewing: Ensure accessibility for employees on different